corpbrief

May 71 min read

Corporate Strategy

Coty Builds End-to-End AI Content Engine to Transform Beauty Marketing

corpbrief

Mar 261 min read

Corporate Strategy

LVMH Executive Backs GenAI-Powered Virtual Try-On Technology Investment

corpbrief

Mar 181 min read

Executive Moves

Kering Hires Pierre Houles to Lead AI-Driven Digital Transformation

corpbrief

Mar 181 min read

Market Signals

AI Set to Disrupt $58 Billion Productivity Tools Market, Gartner Predicts

corpbrief

Apr 13, 20251 min read

Brand Moves

ChatGPT Enters Product Development: Eyewear Brand Launches AI-Integrated Smart Glasses

corpbrief

Apr 10, 20251 min read

Brand Moves

L’Oréal Partners with Google to Accelerate Content Creation Using Gen AI

corpbrief

Apr 9, 20251 min read

Corporate Strategy

Kellanova Taps Clean Room Data and AI to Enable Real-Time Personalization

corpbrief

Apr 8, 20251 min read

Corporate Strategy

Mars Builds Internal AI Agent Platform ‘Cusp’ to Power Smarter Decision-Making

corpbrief

Apr 4, 20251 min read

Corporate Strategy

P&G–Harvard Study: Gen AI Boosts CPG Team Efficiency by 12%

corpbrief

Jan 24, 20251 min read

Market Signals

NRF 2025: Key Themes Emerging Ahead of Retail’s Big Show

corpbrief

Oct 14, 20241 min read

Brand Moves

Gatorade Launches GenAI-Powered Personalization Campaign to Deepen Consumer Connection

corpbrief

Sep 6, 20241 min read

Corporate Strategy

Unilever Expands Accenture Partnership to Scale GenAI Across Global Operations

corpbrief

Aug 2, 20241 min read

Brand Moves

Coca-Cola Scales GenAI Marketing and Digital Twins to Accelerate Global Campaign Execution

corpbrief

Jul 22, 20241 min read

Brand Moves

Diageo’s Johnnie Walker Experiments with Personalized Packaging Using Generative AI