corpbriefSep 17, 20241 min readCorporate StrategyCoca-Cola Overhauls MyCoke B2B Platform with Tech and Design Upgrades
corpbriefSep 10, 20241 min readMarket SignalsGartner: Multimodal Intelligence Will Define the Next Phase of Generative AI
corpbriefSep 6, 20241 min readCorporate StrategyUnilever Expands Accenture Partnership to Scale GenAI Across Global Operations
corpbriefSep 5, 20241 min readExecutive MovesHershey Appoints Michael Del Pozzo to Lead U.S. Confection Business
corpbriefSep 3, 20241 min readBrand MovesVersace, Chanel, and Giorgio Armani Double Down on Digital Consumer Engagement
corpbriefAug 22, 20241 min readExecutive MovesKraft Heinz Names Marlene Creighton as Chief Sales Officer for U.S. Retail
corpbriefAug 13, 20241 min readBrand MovesMondelēz and Coca-Cola Launch QR-Powered Collaboration with Spotify Personalization
corpbriefAug 9, 20241 min readCorporate StrategyCoca-Cola Research Councils Put Retail Labor at the Center of In-Store Strategy
corpbriefAug 2, 20241 min readCorporate StrategyPepsiCo Partners with Retailers to Decode Gen Z Loyalty and Personalization Drivers
corpbriefAug 2, 20241 min readBrand MovesCoca-Cola Scales GenAI Marketing and Digital Twins to Accelerate Global Campaign Execution
